Retail & E-Commerce
A data-driven approach to understanding the ecommerce and retail industry. Our industry experts leverage Morning Consult's high-frequency survey data to provide vital insights on ecommerce and retail news with topics such as brand trust and loyalty, shopping behaviors, sustainability, retail inflation and much more.
Featured Tracker

Tracking Trends in the Retail Industry
July 11, 2025
•Updates quarterly Recent Reports
Who Is the Low-Cost E-Commerce Shopper?
February 26, 2025
•Analyst reportThe State of Apparel Shopping
February 5, 2025
•Analyst reportThe State of Beauty and Personal Care
January 8, 2025
•Analyst reportA Data Deep Dive Into Luxury Consumers
July 17, 2024
•Analyst reportFeatured

What to Expect for the 2025 Holiday Shopping Season
July 8, 2025
•AnalysisRecent
Back-To-School Shoppers Are Already Noticing Higher Prices
June 23, 2025
•AnalysisLevi’s Is One of the Most Reputable Brands in the U.S.
July 17, 2025
•AnalysisHigh-Income Shoppers Are Shifting Their Impulse Buys to Discount Stores
June 12, 2025
•AnalysisThe Behaviors, Attitudes and Favorite Brands of the Wealthiest Consumers
May 7, 2025
•Analyst reportThe Case for In-Person Brand Engagement
April 30, 2025
•Analysis